{"id":3153,"date":"2021-08-09T12:16:18","date_gmt":"2021-08-09T10:16:18","guid":{"rendered":"https:\/\/jiffygroup.com\/?p=3153"},"modified":"2023-11-28T15:22:11","modified_gmt":"2023-11-28T13:22:11","slug":"papaya-jiffy7","status":"publish","type":"post","link":"https:\/\/jiffygroup.com\/pt\/solucoes\/papaya-jiffy7\/","title":{"rendered":"Papaya propagation in India with Jiffy-7C"},"content":{"rendered":"\n
Papaya cultivation is big business in India: the country grows 120 million papaya plants a year, more than any other. Many are propagated in Jiffy-7C Pellets. Here, we talk to Rajendra Kumar, Jiffy\u2019s distributor in India, and Athula Fernando of Jiffy Asia. Together, they ensure papaya nurseries can always trial J7C. Because, as they say, \u2018seeing is believing\u2019.<\/p>\n\n\n\n
Commercial papaya farmers in India use over 20 million Jiffy-7C Pellets a year and that number is still growing.<\/p>\n\n\n\n
It wasn\u2019t always that way. When Jiffy started in India 13 years ago, most nurseries were very resistant to changing from their preferred method: poly bags filled with soil. Athula Fernando, Jiffy Regional Sales Manager, set out to educate growers.<\/p>\n\n\n\n
He has always had invaluable support from Rajendra Kumar of Floral Designs. Not only is Floral Designs the sole distributor of Jiffy products in India, Rajendra is a \u201cJiffy man through and through\u201d as Athula puts it. <\/p>\n\n\n\n
\u201cThe main resistance to J-7C was the price,\u201d says Rajendra. \u201cShowing growers cost benefit analyses helped. But we could see that trials would demonstrate most clearly that whatever money they put in, it was worth every penny. Seeing is believing, after all. Jiffy helped us set up the maximum number of trials.\u201d<\/p>\n\n\n\n
\u201cPapaya seeds are expensive. If they don\u2019t germinate, it\u2019s a big loss for the nursery,\u201d adds Athula. \u201cWe showed that our pellets always deliver high germination rates and a good quantity of white roots. That also means seedlings are ready 10 to 15 days earlier than with poly bags, another big advantage.\u201d<\/p>\n\n\n\n
Things really started to turn around when the pair approached India\u2019s largest papaya nursery, Bodke Nurseries. Bodke produces nearly 10 million papaya plants per year and are seen as an example by other nurseries.<\/p>\n\n\n\n
\u201cInitially Bodke said J-7C wouldn\u2019t work in India,\u201d says Rajendra. \u201cSo we supplied them with some to trial. Once the results came in, Bodke began picking up pellets every two weeks! They supply a pan-Indian network of farmers, which helped spread the concept all over the country.\u201d<\/p>\n\n\n\n In 2019, Bodke and some other nurseries switched to the paper pot system because it seemed to offer better value. Nearly all have come back to Jiffy because they weren\u2019t getting J-7C\u2019s consistent results.<\/p>\n\n\n\n \u201cAt the end of the day, the nurseries switched back because of their customers, the farmers,\u201d says Athula. \u201cFarmers started insisting on Jiffy-grown plants. It\u2019s not about a look-alike product \u2013 Jiffy is Jiffy because of our quality parameters in terms of EC and pH, texture and structure.\u201d<\/p>\n\n\n\n \u201cWe also work very closely with the nurseries,\u201d says Rajendra. \u201cWe iron out any problems and help them standardize production. Nursery management is so easy with Jiffy. They can plant many more seeds per day with our pellets than with soil bags.\u201d<\/p>\n\n\n\n The relationships with customers withstood the disruptions caused by Covid. Jiffy and Floral Designs minimized delays and managed to deliver more pellets in 2020 than in 2019. This year promises to be even better.<\/p>\n\n\n\n Now Rajendra and Athula are branching out. They\u2019re showcasing J-7C\u2019s success with ornamental plants, strawberries, tea, and other crops. The first trials are well under way, and we are looking forward to add more value to the Indian market. <\/p>\n\n\n\n Papaya propagation in India with Jiffy-7C pellets is a success. In this story, the numerous benefits are discussed with a prominent grower.<\/p>\n","protected":false},"author":2,"featured_media":3178,"comment_status":"closed","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"editor_notices":[],"footnotes":""},"categories":[16],"tags":[],"class_list":["post-3153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-solucoes"],"acf":[],"yoast_head":"\nWhy customers came back from the competition<\/h2>\n\n\n\n
Standardizing production at nurseries<\/h2>\n\n\n\n
J-7C for strawberries, tea, and more<\/h2>\n\n\n\n